Josef Centeno, who also owns Baco Mercat, Bar Ama and Orsa and Winston, has changed the name of his latest venture, Pete’s L.A., to Ledlow Swan. The downtown restaurant currently has no signage while Centeno waits for a new logo.
“I probably should have changed the name Pete’s from the outset,” said Centeno in an email to The Times. “I only had the best intentions by keeping the name, but it has caused some confusion because I re-did the menu and interiors entirely.” Centeno took over the then Pete’s Cafe and became a partner and the executive chef in October. He changed the name to Pete’s L.A. and replaced the old menu with a selection of his take on American classics.