Downtown LA has seen dynamic changes over the past decade. From start-up businesses thriving in their new environment, to iconic landmarks being brought back to life. It’s been a delicate balance between the shifting aesthetics of the area, and that balance between new and old is embodied best by Hotel Figueroa, a historic building revamped to fit the 21st Century. Hotel Figueroa DTLA Downtown LA
Design & Features
Located in the South Park district of Downtown, just steps from LA Live, Hotel Figueroa went through a massive, two-year restoration process. Design team Studio Collective was tasked with modernizing the hotel common areas and rooms, while still remaining true to the original Spanish Colonial and Moroccan designs of 1926.
Re-opening earlier in 2018, the space now encompasses 5 bar and restaurant spaces, 7 signature suites, 50 elevated suites, and 268 rooms for guests to enjoy a nights stay.
Traces of the past meld together with feelings of the present in the design of each room. Wide- width plank hardwood floors, wood beams, paned glass, metal details, raw-edge leather and custom millwork created a warmly textured experience in a guest’s stay.
Custom-made tiles lined multiple areas of the building and are an ode to the Spanish architecture and Moroccan design Hotel Figueroa came to be known for.
In-room amenities for patrons include free high-speed Wi-Fi, iPad with guest request technology, Vittoria espresso maker, and a complimentary minibar with water and snacks.
Restaurants & Bars
An important part of the renovation of Hotel Figueroa is the use of it’s public spaces to attract city-goers. Starting from the entrance of the building, through the back patio and pool area, there are a unique array of dining and drinking options to choose from. Creating potential for the hotel to become a hub of the culinary scene and nightlife in Downtown.
Executive chef Casey Lane and craft bartending expert Dushan Zaric teamed with restaurant company APICII to create the food and beverage concepts for the entire hotel. Chef Lane and Zaric went on an excursion through the Western Mediterranean in order to find inspiration for the menus and cocktails the hotel restaurants and bars would provide.
Right inside the main lobby of Hotel Figueroa sits Breva, a Basque inspired brasserie with Mediterranean influences. The menu attempts to capture the flavors of the Mediterranean coast, while using the best local ingredients. Signature items range from Whole Grilled Branzino and Huntington Meats Ribeye to an array of vegetable focused dishes with distinctive preparations such as Moorish Spiced Carrots with Hazelnuts and Tangerines.
Bar Figueroa anchors the double-high, soaring lobby and represents the spirit of great European hotel bars. The bar serves as the energetic center of the hotel, serving guests throughout the day, from freshly baked pastries and espresso drinks in the morning to pintxos, craft cocktails and an extensive wine list in the afternoon and evening.
Bar Alta provides the highest level of craftsmanship and creativity with the use of centrifuges, evaporators, smokers and other culinary tools to craft exquisite cocktails. Located on the mezzanine level, the bar is reservation-only and is comprised of a mere 28 seats. It is aimed to provide a one-of-a-kind experience between the patron and their bartender.
Next to Hotel Figueroa’s iconic coffin shaped pool lies Veranda, a relaxed al fresco dining venue offering coastal Mediterranean-inspired cuisine with a focus on oven baked fare. A wood-burning outdoor oven is the centerpiece of Verdana, creating a warm atmosphere for guests to enjoy the fresh air. Signature items include a zucchini flatbread with basil, burrata and lemon, and fried lollipop kate with dill crème fraiche and roasted chicken.
Just above Veranda is Terrazza, a terrace overlooking the pool. Terrazza connects two separate suites flanking the hotel gym and can be reserved for private functions for parties of up to 100 guests when both suites are rented.
Rick’s is the newest addition to the array of offerings at Hotel Figueroa. Opened at the end of May, Rick’s is a two-story structure with fireplaces and coastal inspired cocktails. The drink menu includes their own version of a Mai Tai, with rum and curacao to vanilla demerara and atomized charbay black walnut; and the Pango Pango, with Japanese Toki whisky and Jamaican rum finished with sherry, kiwi, banana, and white balsamic. There are two entrances to the bar, one from the hotel side and another on Cottage Place, a small street that runs parallel to Figueroa and gives easy entry to anyone heading to or from Staples Center and LA Live. Hotel Figueroa DTLA Downtown LA